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FMCG major Adani Wilmar launches Fortune Mart stores

FMCG major Adani Wilmar, is opening physical stores under the name Fortune Mart which will exclusively sell Fortune and other Adani Wilmar brand products. Adani...

CavinKare forays into men’s grooming segment; to offer head-to-toe solutions

FMCG major CavinKare forayed into the men's grooming category by launching "BIKER's" brand and unveiled a slew of products under its initiative, a top...

Amazon goes hyperlocal, to rope in 10L kiranas by ’25

Amazon India, as part of its plans to go hyperlocal, will be tapping a huge number of kirana stores — around 9.3 lakh by...

Nestle India Chief says 2022 going to be difficult year on higher commodity prices

Nestle India Chief Suresh Narayanan said that 2022 will likely be a "difficult year" as commodity prices are expected to rise and result in...

Dabur forays into face wash category under Vatika brand

Homegrown FMCG major Dabur announced its foray into the face wash category by extending the Vatika brand into the segment. The company expects Dabur...

McCain French fries promotes itself as alternative to restaurant delivery

A recent influencer post by Akshar Pathak, a social media influencer and a former Zomato employee, promotes McCain French fries as an alternative to...

McDonald’s introduces ‘noodle masala’ flavouring to its fries

The distinct flavour of 'noodle masala' will now make its way to McDonald’s French fries and chicken McNuggets. According to a release, the new...

Revital forays into healthy snacking category with its nutrition bars

Revital has forayed into the healthy snacking category with the launch of Revital Nutrition Bars. The brand's team informs that ­Revital Nutrition Bar is India’s...

Dabur expands Hajmola portfolio with ‘Hajmola LimCola’

India’s leading science-based Ayurveda company Dabur India announced the expansion of its Hajmola tasty digestive portfolio with the launch of ‘Dabur Hajmola LimCola’, a...

PepsiCo India launches ‘tidy trails’ in Mathura

PepsiCo India, in partnership with United Way Delhi, and as part of Swachh Bharat Mission, has launched "Tidy Trails" - a special initiative to...

Future Consumer focusing on Digital First model across brand activities

Expecting consumer behaviour of shifting to online shopping due to the COVID-19 pandemic to remain in the long term, Future Consumer (FCL) is focusing...

Demand for cans in packing rising: Ball Beverage Packaging

The demand for can-packed products would sharply rise, given the increasing emphasis on recycling and sustainable solutions, said Amit Lahoti, VP and GM, India...

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